You’ve pulled the data, built the strategy, and you’ve probably even ghostwritten a few posts yourself.
And yet your company page falls to the bottom of your list, your founder keeps “meaning to” post, and your sales team treats LinkedIn like a Rolodex for lead lists and cold pitches.
You’re the one who knows LinkedIn matters for your business. You’re also the one doing all the heavy lifting to make it happen.
The missing piece has nothing to do with effort. You need a system.
Most B2B companies treat LinkedIn as three separate problems: the founder's personal brand, the company page, and the sales team's activity. They hire a ghostwriter for the founder, let the company page run on autopilot, and assume the sales team already knows how to "use LinkedIn."
The result is a fragmented presence that confuses prospects and converts nobody.
A LinkedIn ecosystem connects all three. The founder's voice builds trust. The company page solidifies credibility. The sales team activates relationships. It becomes a flywheel where each one helps to amplify and make the others more effective.
That's the difference between LinkedIn as a checkbox and LinkedIn as a credibility layer.
Foundation Sprint
A founder presence your company owns end-to-end.
Your founder has a voice. Right now it just lives in their head, their drafts folder, and your shared Google Doc. The Foundation Sprint builds a content system sourced from conversations already happening inside your company and trains your team to run it independently. No ghostwriter necessary.
Company Page Management
The company page isn't dead. It's the foundation everything else is built on.
Done-for-you LinkedIn management that brings your company’s story to life on the platform. Content strategy, execution, and reporting built around your specific business goals, not just a content calendar someone has to blindly adhere to.
Social Selling Training
Maximum impact without spending all freaking day scrolling.
Your sales team knows LinkedIn is a great prospecting tool, but the teams seeing real results aren’t pitching. They’re solving problems and building relationships that make the sales conversation feel like a natural next step. Built on your existing marketing resources so they sound like themselves, not like a template.
Hi, I'm Jaclyn!
I help B2B companies transform their LinkedIn presence and reimagine how they show up for buyers.
After years in SaaS marketing and Salesforce consulting, I specialize in creating LinkedIn strategies that align with complex B2B sales cycles and connect with prospects.
The teams that are seeing success with social media are using content marketing and their social presence to build credibility, increase discoverability, and nurture qualified prospects along the buyer’s journey.
And that’s exactly what I want for you!
Perfect for B2B executives or sales reps ready to establish thought leadership and drive inbound leads through LinkedIn.
Custom playbooks and training to empower your marketing team with proven, practical LinkedIn tactics they can execute.
Done-for-you LinkedIn management; your social media will be taken care of so you can get back to business.
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